Episode #430: Interview with Dr. Greg Story (Part One)
THE Leadership Japan Series
Dr. Greg Story, President of Dale Carnegie Training Tokyo Japan, sits down with Andrew Hankinson, Senior Managing Director at ZWILLING J.A. HENCKELS Japan Ltd. and podcast host of Now and Zen to talk about his valuable insight in leading in Japan, with a focus on presentations in Part One. Part two will focus on sales.
Dr. Greg Story has been working in Japan for 36 years in various leadership roles. He has written two books, Japan Sales Mastery and Japan Business Mastery, hosts six different podcasts, and is a master trainer in soft skills development including sales, presentation, and leadership.
Dr. Story calls himself a perpetual student with a constant thirst for learning. As someone that struggled during his early years to get his career started, Dr. Story finds joy in helping people maximize their professional careers.
Dr. Story explains that public speaking skills are essential if you want to have influence on people – from leading projects, making financial decisions, or even deciding what to eat for lunch. Dr. Story admits, he himself had been fearful of public speaking and avoided it until his early thirties. But nobody is born a natural public speaker and the skill can be developed through training. The High Impact Presentation course delivered by Dale Carnegie Training takes two days for people to dramatically improve their presentation skills. Dr. Story explains that with two instructors and massive coaching in an incredibly safe, critique-free environment, this is made possible
Dr. Story claims nerves due to public speaking can also be controlled through techniques like deep breathing and burning off energy. He recommends having the first few minutes of the presentation well-organized with a strong beginning. He adds to never apologize and keep one’s composure and audiences will not notice any minor blunders. When facing a hostile audience during Q&A sessions, Dr. Story recommends paraphrasing the question before answering it. He also advises to take a few seconds before answering the question and make eye contact with individuals in the crowd for six seconds each. In this way, the focus is not on the individual asking the question but the entire audience.
Being clear, concise, and valued are some of the top qualities people want to achieve in the High Impact Presentation course. In order to have a clear key message in presentations, Dr. Story asks people “if we could write the punchline of your talk on a rice grain, what would we say?.” Once the main point is determined, he advises to work backwards to design the context, background, evidence, and opening of the speech. Dr. Story highlights the importance of having a strong opening and enthusiasm to get the audience engaged and excited.
Even when attending other people’s talks, Dr. Story recommends being prepared to talk and ask questions to the speaker to be ready to speak on the spot.
Next week we will continue to Part Two of Dr. Story’s interview in the Leadership Japan Series!