How To Be Confident When Presenting
We know that confidence sells the message.
The Mochizuki Room of the High Performance Center Akasaka opens up and today’s class members gradually file in, finding a seat, hanging up their winter coats. They mostly don’t know each other, so there is a little bit of nervousness in the room, as they start meeting their classmates and their instructors. At the outset, we ask them to set a vision for the training. It is written in the present tense, but the timing is set 6 months in the future. This requires a bit of mental gymnastics. That means it is not written as, “I will do something or other” but “I am”, as a form of expression. It assumes they have achieved some outcome and that is was a big success.
They have to project forward to a point where they will be giving a future presentation and they have to describe how successful it was, as if it really happened already, even though it is in the future. Next we ask them to imagine after that successful presentation, that they are the last to leave the room. As they are walking out of the building following the crowd, they can hear some of the attendees of their talk discussing their presentation. We ask them to nominate what are the three attributes they want to hear used to describe their presentation, from those who have just heard them speak.
When we ask our class participants for High Impact Presentations Course what are some of the attributes they want to have referenced as presenters, the word “confidence” comes up in almost 99% of cases. Other attributes include: clear, interesting, professional, fun, motivating, impactful, logical, valuable, passionate, interesting etc. Why is confidence the most widely sought after attribute?
We know that confidence sells the message. Someone who doesn’t look confident about what they are suggesting is rejected right then and there. If you can’t believe it yourself, then why should we believe what you are saying. This reaction makes sense doesn’t it.
Confidence also presumes a positive mental state. Speaking in front of others can be contemplated as a negative. Perhaps at school they gave a report and classmates laughed at them, crushing their confidence forever. Maybe they presented their tutorial paper at University and they were diced up by their classmates. Somewhere in their past there may be a recollection of the intense shame, humiliation and despair they felt when they have to present in front of others.
Usually a lack of confidence is associated with nervousness. Being nervous is one thing and putting yourself in that state is another. We are all trained to avoid pain and unpleasantness. Knowing you will become very nervous if you have to present in front of others, automatically has us looking for the escape route to avoid that situation. We know what is coming and we don’t like the look of it. Having the adrenalin coursing through our veins, our breathing feeling constrained, the blood draining away from our major organs releasing a queasy feeling in the pit of our stomach is not a state we want to enter into if we can avoid it.
That was me too. I avoided public speaking for decades, because of my lack of confidence. Was I half smart enough to go and get some training to overcome these fears? No. I did nothing but sweat and tremble in trepidation that I would have to speak in front of others. I passed up on opportunities to build my personal and professional brand and to promote my organisation.
This is the point – we are not confident because we don’t know what we are doing. Any task we have never done before or which is technical and requires some degree of training is going to make us nervous about doing it. Public speaking is no different.
Like these attendees of the High Impact Presentations Course in the Mochizuki Room, we can all overcome these fears of insufficiency to the task, by getting the training. They learn how to deal with fear, with the fight or flight syndrome all speakers have to face. They learn speaking structures that will enable them to prepare any presentation format. When you can just pour the content into the right format, life gets a lot easier. Understanding the point of the talk is another simple but key element. Am I here to get action, to entertain, to inform or to impress? Learning how to design the start and finish of the talk, how to properly design the slides for the talk, how to analyse the audience to know how to present the talk are all the basics we need to know.
When you add in the personal coaching from the instructors it all starts to improve. You only get positive feedback, so your delicate nervous state is not totally upended. You get specific things to work on and lots and lots of practice. You hit the magic marker. This is when you learn how to switch the focus from yourself and move to focusing on your audience. It doesn't happen immediately but it does happen. Once you do that, all the fears about speaking in front of others, which is all about you by the way, disappear.
This is when you can start to notice the impact of what you are saying is having on your audience. You can see the impact because you are watching them like a hawk, never taking your eyes off the audience and you are using your eye power to engage them one by one, throughout the presentation. People nodding approvingly really boosts your confidence and you start to enjoy the process.
With training, you never fear the Q&A. This is when the event potentially becomes a street fight with no rules. When we are speaking we have control of the time, the agenda and the content. Q&A can see questions which have nothing to do with the topic, severe critiques of what you have just said and someone’s own diatribe on a subject they hold near and dear. You cannot control this but you can control your response. When you have been trained you can weather any storm and can become bulletproof against any attack. Trust me, this knowledge makes you very confident when presenting.
So get trained and increase your confidence when presenting. It is that simple. Once you have done it, you will kick yourself as to why you didn’t get the training earlier. It makes you happy to get the skills but sad to think of how much time and opportunity you have lost for no good reason. Better late than never though, so let’s get going!